Summer Sale ☀️ 15% OFF Sitewide with code: CHIC15 | Limited Time: Until July 15th
About us
Your go-to boutique for chic, French-inspired women’s watches. Our collection captures the timeless elegance of Parisian fashion, blending sophistication with effortless style. Each piece is thoughtfully designed to add a touch of grace and confidence to your everyday look.
About ChicFaith
elegant, versatile design; reliable; no markup for a logo
Our mission
We create chic, French-inspired women’s watches and jewelry that look luxurious but stay fairly priced—easy for everyday wear, work, and weekends.
Fill Your Jewelry Box with ChicFaith
ChicFaith began as a small jewelry studio with one goal: elegant pieces you can wear every day without the luxury markup. Building our in-house jewelry production let us control sourcing, finishing, and consistency—especially for natural freshwater pearls and natural gemstones. As our community grew (now 160,000+ fans of our jewelry shop in China), customers asked for timepieces with the same refined, feminine look. We expanded into watches, partnering with experienced makers while keeping quality checks in our hands. Today we design pieces that look high-end, feel comfortable, and stay thoughtfully priced.
Meet The Team
We work together every day to make sure we bring you the very best watches.
Joanne L
Joanne leads our design, styling, and brand stories. She is obsessed with watch details, like the dial size and how comfortable the strap feels. On top of that, she runs our marketing and talks with the factories every day to make sure our watches are made perfectly.
Weinie W
Weinie does a bit of everything around here, handling our watches from the camera all the way into your shipping box. She is the photographer who takes the beautiful pictures of our watches on the site. She is also the helper who checks, packs, and ships out every single order by hand. Weinie works hard to make sure the nice watch you see on your screen arrives safely and beautifully wrapped at your door.
Jessie W
Jessie is the friendly person who replies to all your emails and takes care of our customers every day. She is super easy to talk to and always ready to help. Jessie works hard to answer your questions quickly and keep our online community happy. She wants to make sure you have a great and easy shopping experience with us, just like talking to a good friend.
Yeon Z
Yeon is the creative girl who keeps our website running smoothly every day. When she is not busy updating the shop to make your ordering easy, she is making and editing fun, high-quality videos to show how our watches look in real life. Yeon brings great tech skills and a good eye for video together, making sure our online shop always looks fresh and exciting for everyone.
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ChicFaith | Our Milestones
Driven by a shared love for elegant design, our journey has been about bringing high-end craftsmanship into everyday life at a thoughtful price.
2018 | Where It All Began
ChicFaith started as a small jewelry studio with one clear goal: to design elegant, meaningful pieces you can wear every day without the luxury markup.
2019 | Our First Office
To ensure the finest quality, we established our first dedicated office and took jewelry production in-house, giving us full control over the sourcing and finishing of our natural gemstones and freshwater pearls.
2019 | A Growing Family
Our community grew faster than we ever imagined, with our jewelry shop officially crossing the milestone of 160,000+ passionate fans.
2023 | Website Goes Live
We launched our official website, opening a digital flagship store to connect directly with our global community and share our handcrafted designs worldwide.
2025 | Our First Watch Collection
Listening to our community’s love for a refined, feminine look, we expanded into watches and proudly introduced our very first natural freshwater pearl watch collection.
2026 | Team Up, New Chapters, More Collections
With a growing team and endless passion, we launched our natural jade watch collection and silver-blue ocean collection. We continue to sell more comfortable, high-end pieces while keeping our strict quality checks entirely in our own hands to bring you beautifully crafted designs.
WHY CHOOSE CHICFAITH
Expertise in Watchmaking
While we don’t produce watches ourselves, we work closely with experienced factories that have a proven track record of quality craftsmanship. Every design is carefully selected to meet our high standards.
Strict Quality Control
All orders are shipped directly from us, allowing us to monitor every step of the process and personally inspect each watch before it reaches you.
Worry-Free Guarantee
Your satisfaction is our priority. If your package is lost or damaged during shipping, we take full responsibility and cover the loss.
Exceptional Customer Service
We’re always here for you! Whether you have questions or need assistance, our dedicated team is ready to provide the best support.
